Source: PROFIT Online
The results from a 2009 survey of Oracle customers worldwide found that CIOs have an interesting perspective on business strategy: CIOs concurred with other company executives surveyed that attracting and retaining new customers is the critical focus—an unexpected departure from cost-cutting and efficiency via technology, which were ranked fourth and fifth by CIOs.
Toby Hatch, senior strategist at Oracle, believes that the survey findings demonstrate that CIOs are beginning to emerge as full partners in the boardroom instead of simply focusing internally on efficiency. “They used to be gatekeepers answering whether something could be accomplished with technology. Now, CIOs are enablers,” she says.
Read on to find out more about how an uncertain economy and groundbreaking technologies are changing the roles of CIOs and other IT executives. Plus, get tips for designing an IT strategy that will help your organization succeed during the recovery.